Du promotes sustainable initiatives to celebrate World Environment Day


Dubai, United Arab Emirates: du, of Emirates Integrated Telecommunications Company (EITC), celebrates World Environment Day today – established by the United Nations as a global platform for raising awareness of emerging environmental issues. du has implemented multiple initiatives to encourage employees to be environmentally responsible and support the transformation towards a more sustainable society. These include the use of recyclable bags, hybrid energy solutions, electronic invoicing and the recycling of office waste.

The #OnlyOneEarth Global Campaign for World Environment Day 2022 calls for transformative changes in policies and choices to enable cleaner, greener and sustainable living in harmony with nature. To achieve this goal, Abu Dhabi has implemented a ban on single-use plastic bags with Dubai which will follow in July. In an effort to reduce devastating and costly environmental impacts, the UAE aims to lead the way in ending plastic pollution. du uses 100% recyclable bags in its retail stores to promote the use of more environmentally friendly substitutes and encourage employees and customers to raise awareness.

Adel Al Raees, Head of Corporate Communications and Protocol – du, said: “We have long supported the UAE leadership’s strategic plan to achieve sustainability, and have implemented many initiatives to help achieve these goals through advanced technology and innovative services. . Our Sustainable Development Goals guide us towards achieving our vision of adding life to life by helping us deliver the benefits of ICT to all, make our employees happier, and operate ethically and responsibly. On this World Environment Day, we are empowering everyone to take small daily steps to preserve and restore our ecosystems and foster a more environmentally friendly society as part of our efforts towards a sustainable future.

du relies on innovation to create solutions that reduce the environmental footprint of its grid infrastructure, such as the use of hybrid generators and natural cooling systems to reduce diesel consumption, as well as the use solar power to operate a number of sites to ensure energy efficiency. Its renewed sustainable development framework aims to help the UAE achieve its national agenda, in particular its ambitions to build a “greener” society as part of a sustainable future.



Operating under the Emirates Integrated Telecommunications Company (EITC) umbrella, du is a key driver of the UAE’s economic, social and digital transformation. By striving to digitally innovate in all facets of the contemporary telecommunications experience, we touch the lives of millions of customers every day as a dedicated catalyst for connectivity, continuity and growth in consumer segments. and businesses. Whether providing state-of-the-art Smart City infrastructure, bespoke business ICT solutions, government communications, secure data solutions or the best in home entertainment and value, we are a reliable player. telecommunications and ICT that shapes the future of communication for a more connected tomorrow.



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